The central work
The Income Standard.
A book, podcast and retirement-income platform built around a simple premise: income should be designed, tested and held to a standard.
Book · Framework
Written by Tod Long
The Income Standard: How to Engineer Retirement Income You Can’t Outlive.
The book reframes retirement planning around the distribution problem. It asks readers to identify the income floor, distinguish guaranteed income from portfolio withdrawals, and examine the structural risks that emerge when returns arrive in the wrong order, life runs longer than expected or taxes reshape the cash flow.
This is not a second copy of the book site. It is the map: the reason the work exists, the central questions it addresses and the path to the official book page.
Podcast · Ongoing curriculum
Hosted by Tod Long
One structural risk at a time—with the math to make it visible.
The Income Standard podcast covers the retirement trap, the income floor, sequence-of-returns risk, longevity, fee leakage, required minimum distributions and the decisions that connect them.
Episodes are designed for pre-retirees and retirees who want a structured approach to income rather than another market forecast.
The relationship
Tod Long → founder, author and host → The Income Standard → retirement income.
That is the entity relationship this site documents. The definitive tools, episodes, review and book information live at The Income Standard; todlong.net provides the biographical and intellectual context around the person who built it.